Over 20 websites in 12 countries with multilingual e-shops in several currencies and more than 20 models and a very long list of accessories. We maintained the technical requirements of their international brands and oversaw their growth.
Our developers connected the stock management system with the accountancy system automatically. That integration ensured orders made online were captured to import order information from external sources.
Multimedia and store locators completed some of the main functionalities.
Australia and New Zealand are excellent examples of what a valuable Digital Marketing plan look likes, and how it can improve the brand exposure and how can a company become much more relevant. With just a modest investment we reached for their websites the top ten, according to their main keyword: “balance bikes”.
We handled their positioning (SEO), and a marketing mix strategy composed by: buzz marketing (blogs and forums), directories, PR articles and valuable backlinks.
Our team opened new channels to sell the products by setting codes to work with third parties, directories, Google shopping and similar e-commerce web portals.